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Excerpts from Ephraim Abutu:

Indeed communication is vital in every human life and we must be mindful of the kind of information we pass out. That is why the holy book warned that when one is happy or sad s/he must be mindful of his outspoken words. 

Majority of those living in the rural areas are not opportune to this not because they don’t need it but because our government have failed in their duty to make it happen. And more reason rumour spread faster as well and whatever one tells the old man or woman in the village, he or she will believe it because it is the only means of information he has received. So, we that have the opportunity must be a positive carrier not negative. Before you passed out any information, kindly scrutinise the source you received it before sending it to the public. A lot of people have died of fake rumour or wrong information. So as learned people, we must be at the helm of passing out valid information, extracting the fact from the rumour or pseudo information then you can send it out. If you are a good carrier of positive and genuine information, people will not only respect you but they will rely heavily on you. 

Some of our national dailies are not free from this as well. Because they want to sell their papers, they indulge in some information that is not valid. In news writing and journalism, you can get the full details of information from the "Lead” which is always in the first paragraph of some news papers with about "40 or 48 words". But some conventional news writer such as punch and the guardian, it either appears in the middle, first paragraph or last paragraph of their newspaper. 

How do we then help those in the rural areas? We can help them by providing radio with the appropriate frequency, sponsoring the delivery of some national dailies to the rural areas, etc. But there is a barrier to this and that is language. How to solve this is by liaising with some of the local digital guru in that particular area and translate it to the language they will understand. This is also applicable to other means of communication.


TLF💚

#May 

#Communication

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